Demonstrator Lab

The Demonstrator Lab is a facility for students and researchers where bright ideas are transformed into tangible customer added value. The best way to achieve this goal is to formulate a set of hypotheses and milestones, and test them with real customers.

We give students and researchers space and support to build the equipment, the team, the connections, and the business tools that they need to understand whether their idea can make it. Through the course of about one year, we review the progress and advise the developing team whether to continue with that business model, pivot, or simply abandon the idea..… and maybe move to the next one.

The first Demonstrator Lab in Amsterdam is located at the VU in corridor P2 of the W&N building, close to the Venture Studios where more mature companies are solidifying their customer proposition.

Program made possible by:


Interested in the Demonstrator Lab?

Contact us:
+31 (0)20 59 89 905

Flyer Demonstrator Lab