Demonstrator Lab: news and updates

June 22, 2020

Demonstrator Lab is an entrepreneurship laboratory, a learning-by-doing environment where students and staff of HvA, UvA, VU and Amsterdam UMC have the opportunity to test and transform ideas into tangible products or services. Demonstrator Lab is located at Vrije Universiteit Amsterdam and is part of the IXAnext valorization program. For those who have successfully started a company through the Demonstrator Lab program, additional facilities are available at the Amsterdam Venture Studios, the university incubators located at the Amsterdam campuses.

Three groups made the transition from Demonstrator Lab project to company/ stichting:

CrowdZ turns data into valuable insights. By gathering and providing real-time data from Bluetooth and WIFI tracking, CrowdZ provides customized solutions to gyms, hospitality, retail and smart building management. With the gathered data, CrowdZ creates real-time insights into activity, movement and duration of customer visits, available to both customers and business owners. CrowdZ offers a wide range of solutions, from easy-to-use people counters to extensive heat map collection. All gathered data is made available anonymously through a customized dashboard.
Website: Crowdz

Cargoplot believes in human collaboration as the way to a better world. To enable this, Cargoplot creates a matchmaking and collaboration tool for the freight forwarding industry, enabling everyone to transport goods globally. Our platform is designed for B2C ecommerce retailers sourcing goods intercontinentally. Visit our website for more information on how we are changing the world!
Website: Cargoplot.

Stichting voor Chromatografie thuis
Chromatography has proven to be a powerful technology for the separation of a mixture to perform quantitative analyses. The Foundation for Personal Chromatography aims to promote and support relatively simple analysis at home, e.g. by measuring urinary components after eating certain foods. The Foundation will not provide a ready-to-use product, but rather wants to give information on how to build one’s own set-up at home through an online platform and through organized educational days.

Learn more about Demonstrator Lab on the website.


Two startups from the Demonstrator Lab moved to the AVS-VU Campus after successfully testing and developing their initial idea into an early-stage startup:

Using a combination of hard- and software and wireless data transfer (NFC) technology, Blieep offers solutions to register a wide range activities which can be analyzed through an app by the customer. Blieep works for big and small companies focusing on solutions such as internal payment systems or student registration, to relieve clients from the burden of cash handling or manual registration systems.

After going through the Demonstrator Lab track and finishing the Take Off Phase One project at NWO, Photosynthetic is now working on a variation of their initial project. A spin-off from Centrum voor Wiskunde & Informatica (CWI), Photosynthetic develops a rapid, high-resolution 3D print technique for objects smaller than a millimeter. This technology makes rapid prototyping for these kinds of objects possible and reduces the production costs significantly. Website:

Learn more about Amsterdam Venture Studios on the website. Amsterdam Venture Studios offers locations and startup facilities at all Amsterdam-based universities.