Demonstrator Lab

Entrepreneurship laboratory for transforming ideas into innovative products and services

Demonstrator Lab is a learning-by-doing environment open to students, researchers and staff. Its goal is to foster an entrepreneurial culture within the Amsterdam higher education ecosystem and to boost research driven innovation.

Participants enter the lab at the very early phase of the idea-to-market process. Demonstrator Lab supports their participants throughout this entire process: from forming a team, to developing a prototype. From working out the most efficient marketing strategy to find the resources needed to deploy that strategy. Participants have the opportunity to get their feet wet at no cost. Supported by a vast network, Demonstrator Lab provides them with the business tools to explore whether an idea can make it. As the saying goes, there is no failure: you either succeed or you learn.

The IXAnext valorisation programme is made possible with a contribution of the City of Amsterdam.