The medical technology of Anouk Post en Johannes de Boer (VU)
At Lumeniris Johannes de Boer and Anouk Post (both from Vrije Universiteit Amsterdam) are developing a pill-sized camera on a string, that patients can swallow without sedation. They are developing this for the early detection of esophageal cancer, improving health care and saving people’s lives! They founded a start-up to get this product to market.
A start-up's journey
Spoiler alert: there are a lot of things that you need to learn to make a startup a success! CEO Anouk Post explains: “When you’re starting a company, one of the things that you need to learn is that you need to speak differently to different people. So when you’re talking to the scientists, it’s much more technical. When you’re talking to an investor, you really have to think about the market and where you’re going to go.” Watch the full video to hear more ins-and-outs!